Free course · Marketing
Copywriting
Words that sell, in Urdu and English.
- 5 lessons
- about 10 minutes (estimate)
- Free
- Exercises in اردو
- 10 quiz questions
- 5 exercises
- 1 graded lab
What you'll be able to do
- Understand what the words are for.
- Earn the second sentence.
- Take the reader from attention to decision.
- Choose the language that sells.
- Improve copy with evidence.
Skills covered
- Content Marketing
- Copywriting
- Editing & Proofreading
Course content
- 1 Copy is not writing Understand what the words are for.
- 2 Headlines and openings Earn the second sentence. Sign in to open
- 3 Structure that leads to an action Take the reader from attention to decision. Sign in to open
- 4 Writing in Urdu and English Choose the language that sells. Sign in to open
- 5 Editing, and testing what works Improve copy with evidence. Sign in to open
Course lab
Graded lab · optional practice Rewrite a local business's sales copy and test it with numbers Open the lab →
When you want the whole trade
Content Writing
Content Writing
This free course is the introduction to the full Content Writing programme. The programme is taught by a trainer, marked by the academy, and carries the syllabus in full: the part an employer asks about.
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