Free course · Marketing
Marketing Analytics
Proving whether the money did anything.
- 5 lessons
- about 10 minutes (estimate)
- Free
- Exercises in اردو
- 10 quiz questions
- 5 exercises
What you'll be able to do
- Measure the thing that matters.
- Collect data you can actually use.
- Avoid the conclusions that are not there.
- Produce a report that changes a decision.
- Make marketing a learning system.
Skills covered
- Analytics & Reporting
- Data Visualisation
- Digital Marketing Strategy
Course content
- 1 The question analytics has to answer Measure the thing that matters.
- 2 Setting up measurement Collect data you can actually use. Sign in to open
- 3 Reading the numbers honestly Avoid the conclusions that are not there. Sign in to open
- 4 Reporting so somebody acts Produce a report that changes a decision. Sign in to open
- 5 Testing and improving Make marketing a learning system. Sign in to open
When you want the whole trade
Digital Marketing
Digital Marketing + AI
This free course is the introduction to the full Digital Marketing + AI programme. The programme is taught by a trainer, marked by the academy, and carries the syllabus in full: the part an employer asks about.
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