Daraz Seller Basics
The largest marketplace most Pakistani sellers ignore.
- 5 lessons
- about 10 minutes (estimate)
- Free
- Video in اردو
- Exercises in اردو
- 10 quiz questions
- 5 exercises
That was a one-minute preview. The full course video is for signed-in learners. Sign in to watch it here, or create a free BvLogic ID; it takes a minute, and this course is added to it.
What you'll be able to do
- Weigh the trade before committing.
- Register and list your first products properly.
- Fulfil orders without destroying your rating.
- Improve your position in search and in the buyer’s decision.
- Use the marketplace without depending on it.
Course content
- 1 Why sell on a marketplace at all Weigh the trade before committing.
- 2 Getting set up Register and list your first products properly. Sign in to open
- 3 Operations, which is where sellers fail Fulfil orders without destroying your rating. Sign in to open
- 4 Getting found and getting bought Improve your position in search and in the buyer’s decision. Sign in to open
- 5 Building a business around the channel Use the marketplace without depending on it. Sign in to open
Read what each lesson covers
- Why sell on a marketplace at all. Daraz brings traffic, trusted payment, delivery reach and credibility in return for commission and control. Treat it as one sales channel, not the whole business.
- Getting set up. Register with your CNIC and a bank account in the same name, write the title as a buyer searches, fill every attribute, and price in commission, delivery, packaging and returns.
- Operations, which is where sellers fail. Keep stock honest, dispatch on time, over-pack, choose a fulfilment option by volume, build returns into prices, and confirm larger cash-on-delivery orders by phone.
- Getting found and getting bought. Fix relevance first, collect reviews, answer questions, check your margin at the campaign price before joining, measure sponsored listings against profit, and bundle to escape price comparison.
- Building a business around the channel. Know profit per product, watch cash flow, use the sales data, build a channel of your own within the rules, and read the policies that cause suspensions.
Who this course is for
- Small businesses in Pakistan selling through their own shop or Instagram that have not tried Daraz.
- New sellers who want a marketplace with built-in traffic and trusted payment.
- E-commerce assistants managing a Daraz seller account.
Try the first exercise (in Urdu)
اپنی بہترین پروڈکٹ پر کمیشن، ڈیلیوری اور پیکنگ کے بعد منافع نکالیں۔ ایمانداری سے طے کریں کہ یہ قابل عمل ہے یا نہیں۔
Using this in Pakistan
- An e-commerce role advertised in Faisalabad on 30 September 2026 offered Rs 25,000 to 45,000 a month. Source
- Freelance: Pakistani Amazon FBA assistants featured on Upwork charge about $4 to $9 an hour, and clients rate them 4.8 out of 5 from 3,227 reviews. Source
- Amazon entry roles are concentrated in Lahore and Karachi and are often internships; one Lahore Amazon account-management internship paid PKR 8,000. Source
Questions
Is it really free?
Yes. No payment and no card; lesson 1 needs no account.
Is there a certificate?
Yes, when you complete every lesson.
Can I learn in Urdu?
Every lesson has an Urdu exercise alongside the English reading.
How long does it take?
About 10 minutes of reading, plus the exercises.
What comes next?
The paid E-Commerce programme, in Faisalabad and live online.
E-Commerce
E-Commerce
This free course is the introduction. The programme is taught by a trainer, marked by the academy, and carries the syllabus in full: the part an employer asks about.
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