Amazon Marketplace Selling

Marketplace access from Pakistan is restricted and the rules change. This course teaches the current position and how to work within it. BvLogic Academy cannot promise that an account will be approved or will stay approved. Selling on Amazon also needs capital for stock; the course is honest about how much, and includes an assignment whose correct answer may be “not viable”.

Before spending anything.

• Seller models
  Private label, wholesale, arbitrage and dropshipping - what each really requires in capital and time.
• Account eligibility from Pakistan
  The current position on registration, verification and payments. Stated as fact, not as encouragement.
• Fees, honestly hands on
  Referral, fulfilment, storage and returns. Modelled before a product is chosen.
• The capital question
  How much is genuinely needed. A course cannot substitute for stock money, and pretending otherwise wastes your time.

Where most sellers lose before they start.

• Demand and competition analysis hands on
  Reading a category honestly.
• Tools and what their numbers mean hands on
  Estimates are estimates. Treating them as facts is expensive.
• Differentiation
  Why launching the same product with a new logo does not work.
• Restricted and gated categories hands on
  Checking before you buy stock, not after.

Getting stock to the warehouse.

• Finding suppliers
  Alibaba, local manufacturers, samples and quality checks.
• Negotiating and ordering
  MOQ, terms, and protecting a first order.
• Shipping and customs
  Air against sea, duties, and the timeline reality.
• FBA preparation hands on
  Labels, packaging and the requirements that cause rejections.

Being found and being chosen.

• Keyword research for Amazon hands on
  How Amazon search differs from Google.
• Title, bullets, description and backend terms hands on
  Written for the algorithm and the buyer at once.
• Photography and A+ content hands on
  The single biggest lever on conversion.
• Reviews
  How to earn them legitimately, and the practices that get accounts closed.

After launch.

• PPC campaign structure hands on
  Auto and manual, and reading a search-term report.
• ACOS and profitability hands on
  Advertising that sells at a loss is not success.
• Inventory planning hands on
  Stockouts and storage fees, both expensive.
• Account health and suspension
  The metrics that matter, and what to do if a suspension arrives.

Before you start

• Basic computer literacy and good English
  Listings are written for a US or UK buyer.

Where it leads

• E-Commerce
  The wider picture, including local selling.
• Digital Marketing
  Traffic and measurement.

Roles this prepares you for

• Amazon Seller
  Your own account.
• Amazon Virtual Assistant
  Running accounts for overseas sellers - the most reachable outcome for most students, and honestly the most common.
• E-Commerce Specialist
  In-house at a business that sells online.

Interested in this programme?

Try the subject free first — there is no reason to pay before you know you like it.