The market, honestly, after AI

Begin with the thing other courses avoid. Language models can produce competent, generic prose instantly and free. The market for competent generic prose — the 500-word article at Rs 300, the product description written from a spec sheet, the filler blog post nobody was ever going to read — has largely gone, and it is not coming back. Any course selling you that work is selling a memory.

What did not go, and what still pays better than before:

WRITING THAT REQUIRES KNOWING SOMETHING. A piece about how Pakistani textile exporters actually get paid, written by someone who has spoken to three of them, cannot be generated from the internet's average opinion. Expertise plus writing is the durable combination.

WRITING THAT REQUIRES JUDGEMENT ABOUT A SPECIFIC BUSINESS. What this company should say, to whom, and what it must not claim. That is strategy expressed as words, and it is a conversation before it is a document.

WRITING THAT MUST BE TRUE. Case studies from real interviews, technical documentation of a real product, anything where being wrong has a cost. Generated text is confidently wrong in ways that are expensive.

WRITING WITH A VOICE. Brand voice, personality, humour, the founder's own way of speaking. Sameness is exactly what generated text produces, and businesses that sound like everyone else disappear.

EDITING AND DIRECTING AI OUTPUT. This is genuinely new paid work: taking generated drafts and making them accurate, specific, on-brand and worth reading. It requires better judgement than writing from scratch, not worse.

The practical conclusion for a Pakistani writer: do not compete on price for generic work — you will lose to a machine that charges nothing. Compete on specificity, accuracy, voice and knowing a subject. That is a smaller market with better rates and far less competition than it had five years ago.